People-first campaign development
Developing and executing the right strategies and tactics are obviously important. However, understanding what truly drives and motivates the people you want to reach is the key to success. Here’s a quick walk-through of how we work with our clients, and here are some of the results
Our Process
Step 01
Starting with a plan
Step 02
Gather Your Team
Step 03
Executing Your Plan
Step 04
Optimizing and Iterating
Get in touch to get started
Paid Search
REACH THE RIGHT AUDIENCE AT THE RIGHT TIME
Paid search is a vital tool for capturing people during the process of researching and deciding on products and services like yours.
The days of cheap keywords are long gone, and paid search is more competitive than ever. You need a skilled practitioner to navigate this space and make sure your marketing dollars go where they will work hardest.
We’re a Google and Microsoft Advertising Partner, giving us access to a range of tools to help us optimize your paid search efforts.
Here’s how we used paid search to transform BoardVitals return on ad spend. Read the case study
Display Advertising
Increase your visibility online
Display or programmatic advertising (advertising that uses AI software to “learn” where and when to best place your ads) covers a wide range of advertising types and mediums to create awareness and increase the reach of brands, products, and services.
Specific benefits include:
- More accurate targeting
- Higher return on investment
- Ability to advertise across multiple formats and platforms
- Real-time reporting
We have delivered programmatic and display advertising through many different channels, equipping us with the experience and know-how to cost-effectively scale your advertising across multiple platforms.
Data & Analytics
Data-driven marketing
There’s no lack of data available to you. If you are like many brands, your main challenge is knowing what data you should focus on to improve your campaigns and bottom line.
That’s where we come in. We can help you to focus on what matters, including:
- Knowing how to align the data you collect with your overall objectives
- Understanding and analyzing what different types of data means
- Digging into your data to mine the most actionable insights for your needs
- Creating easy-to-read, meaningful reports
Data is at the core of everything we do, and we are experts with Google Analytics, GTM, Data Studio & more