Webinar – Building an Advertising Funnel for the Education Industry – The OTM Case Study
Webinar Recording Now Available: Digital Marketing for Education
The decision to pursue education is one of the most significant investments a person can make, and marketing to prospective students requires a deep understanding of their motivations. If you’re a leader in education marketing, you know that effectively communicating value is key.
On September 17th, we hosted a webinar that tackled this exact challenge. We dove into the three core factors that influence a student’s decision: cost, time, and their future. We then shared our proven strategies for building a comprehensive, funnel-based digital advertising campaign around these key motivators.
For this webinar, we highlighted a real-world case study of the work that we did for On the Mic Training, A voice-over school in Vancouver. We achieved some fantastic results driving over 1,000 leads and 450 admissions planning sessions for them in a 6 month period. We were also able to fill their upcoming intake almost 3 months ahead of schedule.
If you missed the live session, the good news is you can now access the full webinar recording. Simply fill in the form and we’ll send you the full recording of the session.